Moat Finance started because I was frustrated with my budgeting app.
I wanted better rules. I wanted cleaner transactions. I wanted a system that could help me prepare for tax season instead of leaving me with a pile of uncategorized financial history at the end of the year.
Then AI assistants started getting useful.
I realized the missing piece wasn’t another chatbot. It was the financial context behind the chatbot. An agent can answer generic questions without your data. But it can’t help you make deeply personal financial decisions unless it understands your actual financial life.
The goal isn’t to replace your judgment. The goal is to give you better context.
But the more context an agent needs, the more you’re asked to trust whoever holds it. Your income, your debt, your insurance, your family’s plans — that shouldn’t live on a server you can’t inspect, run by a company that can change its pricing or shut down.
And charging almost $15/month to someone with one or two accounts always felt wrong to me.
So Moat Finance is free. Free to self-host, with all of its source code public. Run it yourself. Read every line. Fork it if you want it to work differently.
Financial clarity should be private, intelligent, and owned by you.